Hello! I am a Data Analyst & E-Commerce Specialist who turns complex marketing data into actionable business insights. With 4+ years of hands-on experience managing and optimizing Saudi and international e-commerce stores (Salla & WooCommerce), combined with advanced data analysis and AI expertise, I help businesses bridge the gap between messy datasets and strategic growth. I don't just clean and visualize data; I understand the story behind the numbers. My background in digital marketing (SEO, GA4, GTM, and Paid Ads) allows me to deliver specialized analysis that directly improves conversion rates, optimizes marketing budgets, and boosts ROI. What I Can Do For You: Data Analysis & Querying: Cleaning messy datasets and performing Exploratory Data Analysis (EDA) using Python (Pandas, NumPy) and SQL. Interactive Dashboards: Building comprehensive Power BI dashboards with clear KPI tracking (CAC, CTR, ROAS, Revenue) to support data-driven decisions. E-Commerce & Marketing Analytics: Setting up and tracking advanced e-commerce events using Google Tag Manager (GTM), GA4, and Hotjar. SEO & Conversion Optimization: Optimizing online stores to improve search rankings and conversion funnels. Highlighted Achievements: Built 5+ interactive Power BI dashboards, automating reporting processes and reducing manual work by 40%. Analyzed marketing datasets to improve conversion rates by 18% and campaign performance by 22%. If you are looking for impactful, data-driven results to scale your business, let's unlock the power of your data together. Drop me a message now to discuss your project! Thank you,